“So many people, especially in big organisations, have been taught to be a certain way, or to use a certain set of rules, so unless you occasionally firebomb them, nothing is going to happen. By using a practical vocabulary which doesn’t include words like ‘leverage’ and ‘ideation’ we can get to the truth more quickly.

“There is a whole raft of stuff, much of it absolute tripe and twaddle, in business about taking people, who have absolutely no hope of having an original idea and trying to work them up into some sort of feeding frenzy that suggests, ‘If I follow this linear, cookie-cutter process everything will be okay and we’ll all be creative’. It’s a nonsense and an expensive waste of time – a lot of time.”

Curve Issue twenty-four, 2008 ‘Richard Seymour’ by Belinda Stening

read the original article

comments powered by Disqus

More Articles

Folding food bins

Folding food bins

A plastic foldable bin initially designed for the horticulture industry is set to replace standard cardboard and bag packaging in a number of storage applications and export markets.

Share, Work
Rewarding research

Rewarding research

The iF material awards, a spin off from the popular iF awards program, has been included in the annual Hannover Fair in Germany for the first time.

News, Share
The new revolution

The new revolution

“This is an interesting time to work in the furniture design industry, be it as a designer, as a producer or a journalist,” writes Hanna Nova Beatrice, Sweden’s most reputable design journalist, in her book Behind the Scenes: Stories from the Design Industry, published by Arvinius Förlag and released in February this year.

Share
On the cutting edge

On the cutting edge

A knife is not a multipurpose tool; it is designed exclusively as a cutting tool. When a knife blade is used for a screwdriver, hole punch, scraper, wire cutter or prising lever, the result can be a disaster for the blade, the blade point and the handle assembly.

Play, You