The message from the awards is that “good design is a key to quality of life and business success”.

The design awards are presented to companies from around the world that have created business success from good designs. These winning designs reflect, or have an impact on, the Asian lifestyle.
 

A special merit award, Distinguished Design from China, is presented for outstanding designs that originate from the greater China region.

Victor Lo, Chairman of the Board of Governors Hong Kong Design Centre, and chair of the award judging panel said the outstanding quality of entries demonstrated the increasing spread of design excellence in the region.

“We believe that Asian designers will continue to grow in prominence in the global design industry.”

There were 500 entries in 2005 compared to 260 in 2004. Winners came from Taiwan, Hong Kong, Singapore, Japan, Finland, United States, Korea and the Philippines.

“This reflects that the Asian lifestyle is attracting attention and interest from around the world, and the importance of the Design for Asia Award in the world design community is ever growing,” Lo said.

He said the World’s Outstanding Chinese Designer award, won by Vivienne Tam, aimed to recognise the Chinese designer who demonstrated, via design, the uniqueness of the Chinese essence.

“Nurtured by her cross-cultural background, Ms Vivienne Tam’s imaginative use of Chinese aesthetics in fashion amazed the world and has sparked a global trend in oriental style,” said Lo.

“Her contributions to the global design industry as well as to the promotion of the Chinese heritage are undeniable.” 
 

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